The automaker plans to announce that Cadillac will sponsor the World Golf Championship, and is trying to bring a PGA Tour event back to Michigan after cutting ties with the Buick Open, which took place in Flint, Mich. GM has already confirmed that they will return to the Super Bowl in 2011 after halting advertisement in recent years.
GM was a prominent sponsor in the sports world but had to scale back in the wake of the company's bankruptcy. It once had been the longest-standing corporate sponsor on the PGA Tour, with its name on four tournaments.
In November, GM captured a $23.1 billion initial public stock offering that allowed the U.S. government to lessen its stake in the company. The company made $4.2 billion through the first three quarters of this year, returning to profitability after reducing to just four brands.
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Source: http://golf.fanhouse.com/2010/11/29/general-motors-to-reportedly-return-to-golf-sponsorship/
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